We collaborated with Alexis, the founder of the (nsfmg) not safe for mom group, to cultivate a distinct and captivating brand personality. Our team’s expertise in brand design and strategy helped to elevate the brand’s iconic identity, driving its exponential growth.

Our work included a comprehensive redesign of the brand’s visual identity and the establishment of a robust brand guideline. Additionally, we created a pitch deck that effectively showcased the brand’s unique attributes, attracting advertisers and partners for their events. (nsfmg) has successfully hosted events at prestigious venues such as SohoHouse, Motherhood Understood, motherly, and the hoxton. Our branding efforts generated extensive media coverage, with mentions in leading publications such as the NY Times, Today, Bloomberg Magazine, and WSJ, highlighting the brand’s immense influence and reach.