Start New

Create

Measure twice, cut once. For new brands, we get it right the first time through a research-led, strategy-driven approach.

9 MONTHS

Full Scope

The definitive brand build. Deep discovery, sharp positioning, and a complete identity system, from naming to brand portal.

  • Discover & Research
  • Stakeholder Interviews
  • Market Research
  • Brand Audit
  • Customer Insights
  • Naming
  • Linguistic & Cultural Check
  • Legal & Domain Availability
  • Brand Strategy
  • Creative Concepts
  • Brand Guidelines
  • Website Design
  • Brand Portal
8 WEEKS

Fast Track

An intensive sprint to align positioning and personality. Ship a brand fast without compromising the core.

  • Discover & Research
  • Brand Intensive
  • Linguistic & Cultural Check
  • Legal & Domain Availability
  • Creative Concepts
  • Brand Assets
  • Brand Launch

Apply for our brand sprint

Schedule a callJOHN LUKE · Brand strategy for challenger firms in gatekept industries